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Outcome

The campaigns successfully elevated the digital presence of Rémy Martin VSOP and Cointreau in Ireland, reinforcing their positioning as premium lifestyle spirits. By combining creative storytelling with targeted advertising, Rémy Cointreau achieved greater cultural relevance and visibility within the Irish market, setting a benchmark for future digital activations.

Rémy Cointreau

Driving premium brand engagement through digital campaigns for Rémy Martin VSOP and Cointreau

Summary

We worked with Rémy Cointreau to deliver digital advertising and creative campaigns for two of its most iconic spirits brands - Rémy Martin VSOP and Cointreau - in the Irish market. The campaigns were designed to reflect the brands’ heritage and premium positioning while engaging modern audiences through digital-first storytelling. By combining creative execution with targeted media placement, we elevated awareness and reinforced the brands’ aspirational image.

Rémy Cointreau

Strategic Objective

  • Translate the heritage and luxury identity of Rémy Martin and Cointreau into digital campaigns for the Irish market

  • Drive consumer engagement and brand recognition through targeted online advertising

  • Position both brands as premium lifestyle choices within a competitive spirits landscape

Consulting Approach

Market Adaptation

  • Adapted global brand guidelines for the Irish context

  • Ensured campaign creative resonated with local consumers while maintaining international consistency

Digital Advertising Campaigns

  • Designed and executed digital ad assets across display, social, and video formats

  • Applied targeted audience segmentation to reach aspirational, lifestyle-driven demographics

  • Optimized campaigns for reach, engagement, and premium brand perception

Creative Execution

  • Developed campaign visuals and messaging aligned with each brand’s DNA

  • Created content that reinforced luxury, craftsmanship, and cultural relevance

  • Ensured creative was adaptable across platforms while remaining cohesive

Rémy Cointreau
Rémy Cointreau

Client Partership

  • Worked as a creative and media partner, bridging brand identity with digital execution

  • Provided local market insights to tailor campaigns effectively

  • Delivered a full suite of digital assets and advertising placements

Rémy Cointreau

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